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Wednesday, October 28, 2009

CONSUMERS SPENT $400 MILLION ON EBAY USING ITS iPHONE APP


“Some people
search for an item,
bid and buy all on the iPhone,”
said eBay CEO John Danahoe.
“Others search on their desktop [computer],
and end up completing the transaction on the iPhone.”


Here's a striking example of consumers are now becoming more comfortable with mobile internet and mobile shopping.

According to eBay CEO John Donahoe, shoppers have spent more than $400m on eBay using eBay's iPhone App this year. This figure is significant considering iPhone shares only 15% of the smartphones segment and mobile payment transactions are still new to many.

About 4.6m people have downloaded the ebay app, using it to buy not just books, clothes and electronics, but also a $ 350,000 Lamborghini, a $150,000 boat, and a Bentley.

Read in detail.

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